Item 2020.75 - Sportive Male by Paul Shirt

Paul's Male Boutique was opened in 1959 at No. 47 Carnaby Street in London's Soho by Jewish designers Nathan and Susi Spiegal selling the label Sportive Male by Paul. The husband-and-wife team took advantage of their proximity to the skilled tailors and department stores of the West End enabling them to manufacture small orders. This meant they could rapidly respond to the changing fashions and fads of 1960s London menswear with quality tailoring and exciting fabrics. By 1966 the Spiegal's had opened an additional boutique called Mister Carnaby in Foubert's Place.