Item 2018.122 - Team GB 2012 Olympic Issued Adidas Short Sleeved Cycling Jersey

Identity area

Reference code

2018.122

Title

Team GB 2012 Olympic Issued Adidas Short Sleeved Cycling Jersey

Date(s)

  • 2012 (Creation)

Level of description

Item

Extent and medium

1

Context area

Name of creator

adidas by Stella McCartney

Administrative history

Repository

Westminster Menswear Archive

Archival history

Immediate source of acquisition or transfer

Content and structure area

Scope and content

Short sleeved polyester cycling top designed for the British cycling team at the London 2012 Olympics. It is part of a range designed by Stella McCartney for adidas for Team GB. It has navy raglan sleeves and side panels with 'Great Britain' printed in white down both sides. The front body has a quarter length white zip closure with black adidas plastic puller that continues into the contrasting red collar (complete with small printed red back yoke). The top front and back body is white with a grey graphic circle print and a close up of the union jack flag printed in varying shades of blue. The adidas logo is printed in navy on the right chest, the team GB lion logo features on the left and Great Britain is printed on the back in navy. It has a narrow elasticated ergonomic waistband and rear pocket running the width of the back panel and divided into three compartments.
Country of Design: England
Country of Manufacture: Italy
Keywords: cycling, racing, Olympics, sports, performance wear

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Conditions governing access

Item on loan to "Invisible Men" exhibition , 24 Oct-24 Nov 2019

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      Physical characteristics and technical requirements

      100% Polyester
      Colour/Print: Blue, red, white. Union jack
      Label: Adidas UK Large The brand with the three stripes. Made in Italy. Adidas International Trading BV Atlas Arena. Afrika Building Hoogoorddreef 9a, 1101 BA Amsterdam ZO, The Netherlands. 100% Polyester. #105352959 QR Code: TVSWDCRL00023 04/12 Z11287 ATP001 TVSWDCRL 00023

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      Note

      Invisible Men exhibition label:

      TEAM GB OLYMPIC CYCLING JERSEY
      Stella McCartney for Adidas
      2012

      The first designer to create uniforms for both the British Olympic and Paralympic Teams, McCartney used graphic elements of the Union Jack flag in varying shades of blue. However, it was criticised for the lack of the colour red; research has shown that wearing red increased athletes' probability of victory. Despite this, Great Britain went on to achieve its best-ever Olympic results since 1908.

      Polyester
      Archive no. 2018.122

      Note

      Invisible Men exhibition label:

      TEAM GB OLYMPIC CYCLING JERSEY
      Stella McCartney for Adidas
      2012

      The first designer to create uniforms for both the British Olympic and Paralympic Teams, McCartney used graphic elements of the Union Jack flag in varying shades of blue. However, it was criticised for the lack of the colour red; research has shown that wearing red increased athletes' probability of victory. Despite this, Great Britain went on to achieve its best-ever Olympic results since 1908.

      Polyester
      Archive no. 2018.122

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