Identity area
Type of entity
Corporate body
Authorized form of name
George Key (Rugeley) Ltd
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Description area
Dates of existence
1888-1984
History
In 1888 George Key set up his own mail order and uniform business on the second floor of his father's drapers shop in Rugeley, Staffordshire. Later that year George introduced a new type of coat made of thick, hard-wearing material, which he had developed for the navvies who were building the Manchester Ship Canal. The coat became known as the Donkey Jacket named after the donkey engines that some of the navvies worked on.
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Sources
Cannock Chase Heritage Trail https://www.cannockchasedc.gov.uk/custom/HeritageTrail/in_and_around.html [accessed 16 July 2020]